From 2 paper dolls:
Mind of Man for Twitter®, reveals how the world sees you by turning your text and behaviors into unique digital avatars. The avatars, called MindPrints, identify players’ most dominant traits and emotions relative to their friends, favorite celebrities, and the rest of the Twitterverse.
While popular social media tools rank only power or influence, Mind of Man portrays players’ online personalities, character flaws, even anti-social tendencies through crowdsourcing. Players earn both virtual and real-world rewards for judging sentiment on Twitter.